Services - Marketing Management
SEO and AI Search
SEO that gets you to the top -- and keeps you there in the age of AI
Search is evolving faster than the manuals can keep up. Google now evaluates trustworthiness, not just keywords. And AI search engines like ChatGPT or Gemini generate answers from specific websites they consider authoritative sources. We'll find out where you stand -- and what exactly needs to be done to move you forward.
Our role is analysis and diagnosis. The deliverable is a concrete action plan ready to hand off to your developer or copywriter. Implementation is handled by you or your team.
What exactly we analyze
Technical and On-Page Audit
We review page load speed, site structure, indexing errors, metadata status, headings, and internal linking. Technical issues are the most common reason why a website doesn't grow in search results -- even when it has great content.
Keyword Analysis
We map out how customers actually search for your products or services, which keywords Google associates with you, and where there are gaps your competitors are exploiting.
AEO Analysis -- AI Search Engines
ChatGPT, Gemini, and Perplexity are no longer just chatbots -- they're search engines that cite sources. We'll find out why they aren't mentioning you and recommend how to adjust your content to change that.
Linkbuilding Analysis
We assess your website's authority and backlink profile. We'll show you where and how to acquire backlinks so that Google considers your site a trustworthy source.
E-E-A-T Audit
Google evaluates every website against four criteria: Experience, Expertise, Authoritativeness, and Trustworthiness. We'll assess how your site measures up and where the biggest opportunities for improvement lie.
What you'll receive
Prioritized Report
A clear document -- critical issues to address immediately and long-term recommendations.
Implementation Brief
Every recommendation is formulated so your developer or copywriter can act on it right away.
Keyword Analysis
An overview of keywords, topics, and gaps -- a foundation for content and development.
AEO & E-E-A-T Report
Specific findings on how AI search engines and Google perceive your website from a trust perspective.